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Talent Attraction & Recruitment Marketing Blog

Read our latest insights, articles and blogs on the world of Talent Attraction and Recruitment Marketing. 

Talent Attraction vs Talent Acquisition: What’s the Difference?

In recruitment, the terms talent attraction and talent acquisition can often be confused with one another. Unsurprisingly, given that they sort of sound the same and neither is super clear

What Is the Purpose of Job Adverts in 2026?

In a world of AI-driven hiring tools, employer branding campaigns, and always-on social media, it’s reasonable to ask a fundamental question: what is the purpose of job adverts in 2026?

Lamplighter’s Candidate Marketplace Assessment – January 2026

What December’s slowdown means for hiring and candidate experience Lamplighter Candidate Marketplace is a regular snapshot of the UK hiring landscape. We look at labour market signals and apply candidate

How an SEO Agency in Birmingham Can Boost Your Business for Voice & AI Search

The Next Frontier for the SEO agency in Birmingham Imagine your website as a garden. It may be planted, watered and by all metrics, flourishing! But what happens when the

What is GEO? The Power of Generative Engine Optimisation Explained

Search marketing is undergoing a seismic shift. As AI becomes more deeply integrated into how users discover content through tools like ChatGPT and Google’s SGE (Search Generative Experience), marketers are

7 Recruitment Data Points That Can Transform Your Talent Acquisition Strategy

We often hear of the ways that “data-driven HR” can lead to more effective decisions and better employee lifecycles. Yet, many talent acquisition teams are still struggling to find effective

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